Monthly Archives: December 2008

Great PR Isn’t Necessarily About Yourself

Great PR Isn’t Necessarily About Yourself

Sometimes promoting yourself is about promoting something else. Lialani Munter is an Indy Car driver who’s mission is not only winning on the track but making the 75 million Indy Car fans more environmentally aware. I admire the mission and don’t question her motives. From a PR standpoint, this is certainly a well designed campaign. The Munter brand is unique as she is one of only a handfull of women Indy Car drivers – an up and coming star on the track. A popular and compelling message of ecology, green, and conservation is added. A nice on-line presence and a …

 

Forgotten Web Marketing Tools: Google Maps

Forgotten Web Marketing Tools: Google Maps

Sometimes the simplest marketing tools are the most often forgotten. I presented at the Kansas Museum Association conference a few months back. I asked the crowd how many were on Google.Maps, and many of them where. What several of them didn’t understand was that they could control the information that was on google.maps.

 

Wichitans of the Year – 2008

Wichitans of the Year – 2008

Wichitans of the Year is an event that Start-Thinking produced for Wichita magazine. The event was held for 10 people in Wichita that were nominated by their peers for this honor. As you can read in the December issue of Wichita magazine these people do a lot for other people and really help our community grow. The occasion was a special one so Tom and Kris and I chose black, white and silver as the color palette. The honorees stand out in real life so I wanted the invitation to stand out as well. The color scheme helped give the invitation a formal look and …

 

Holiday Band

Holiday Band

My twist on Susan‘s Holiday Brand post is to talk about a holiday band, Heart of America Men’s Chorus. I completely understand that a men’s chorus is not technically a band but they band together and they will be performing with a band this weekend. Give me a little latitude instead of attitude. After all, it is the most wonderful time of the year. I plan to kick off the holiday season Saturday with my friend’s Michelle Masood, Andrea Springer, and Paul Jackson. We’re doing dinner at Sabor and then heading to Wichita’s historic Orpheum theater for the Heart of America Men’s Chorus‘ holiday show, …

 
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