Communication Redefined

Clark Harris attempted to do what most would think is absurd, if not impossible. He communicated for one month using only social media networks to help raise money for the Leukemia and Lymphoma Society. The project evolved from a 2006 direct mail campaign that he worked on to help raise money for the same cause. His goal was to get 20,000 people to donate $5 to LLS in honor of his mother who, lost her battle with cancer in 2009. Soon after, he became @silentClark and only communicated through Twitter, Facebook, YouTube, Flicker, Linked-In and Google Chat. Email, text messaging, writing, …