Wichita ADDY Awards

After months of preparation and long nights at the office, Tuesday, February 9, 2010 our hard work paid off. This year we had the opportunity to host the Wichita ADDY Awards for the American Advertising Federation of Wichita (AdFed Wichita). Taking on such a project was a great opportunity to showcase our talents as a small agency.

For my first ADDY Awards I thought the evening went really well. I had the opportunity to meet and greet others in the industry while enjoying cocktails. The Crown Uptown provided a great space to peruse the entries before settling in to view the awards reel created by Justin McClure, Dominic Flask and Ryan Unruh. To keep things flowing Bill Roy and Anita Cochran offered commentary during the night.

My main focus for the ADDY Awards was on the annual awards book. Every year there is a book that announces the winners of each category and “Best of” selections. We decided to go a step further this year with a book that showed off each entry. There were 135 entries set before the judges by agencies, in-house marketing teams and individuals; so you can imagine the time required to resize and place each image with it’s correct caption. Although laying out the book was a long process, it turned out to be a great souvenir for attendees. You can view the electronic book here.

I enjoyed the opportunity to make the 2010 Wichita ADDY Awards happen. I not only met people in the industry, I gained insight and inspiration from the entries. It made me truly see that great ideas can come from anywhere.

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